Designing Better Data Experiences for Better Decisions

Most dashboards don’t fail because of bad data, they fail because the design doesn’t support how humans make decisions. Data teams produce outputs. But stakeholders need inputs that highlight signals, clarify context, and point to the next action.

In this video, I break down how integrating design earlier in the data workflow transforms analytics into true decision-support tools. If your dashboards aren’t driving action, the problem isn’t the data, it’s the experience.

Let’s talk about designing data that actually moves the organization forward.